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JOURNAL OF SERVICE Roos RESEARCH / SWITCHING / August PROCESSES
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Document Date: 2009-11-09 06:11:54
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File Size: 109,55 KB
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City
Barnes /
Helsinki /
Wakefield /
Blodgett /
/
Company
Sage Publications Inc. /
/
Country
Finland /
/
/
IndustryTerm
food purchases /
/
Organization
Center for Relationship Marketing /
Customer Relationships Inger Roos Swedish School of Economics /
Swedish School of Economics and Business Administration /
Department of Marketing and Corporate Geography /
/
Person
Inger Roos /
A. A. Markov /
/
Position
Researcher /
well-trained assistant /
representative /
model /
assistant /
supermarket representative /
mathematician /
/
SocialTag
Consumer behaviour
Relationship marketing
Customer
Determinant
Switching
Business
Marketing
Sales