Journal of Consumer Research, Inc. Selling the Forest, Buying the Trees: The Effect of Construal Level on Seller-Buyer Price Discrepancy Author(s): Caglar Irmak, Cheryl J. Wakslak, and Yaacov Trope Source: Journal of Co

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Date: 2014-09-11 11:44:08		Journal of Consumer Research, Inc. Selling the Forest, Buying the Trees: The Effect of Construal Level on Seller-Buyer Price Discrepancy Author(s): Caglar Irmak, Cheryl J. Wakslak, and Yaacov Trope Source: Journal of Co Add to Reading List Source URL: www.ejcr.org Download Document from Source Website File Size: 333,04 KB Share Document on Facebook