Consumer Research Inc. / Ralph Lauren / McCormick / /
Country
France / United States / Netherlands / Australia / /
Currency
USD / / /
Facility
INSEAD Social Sciences Research Centre / University of Chicago Press / Erasmus University / /
IndustryTerm
majority / status-enhancing products / online wedding registry / bottom-tier product / computer software / information technology / home electronics / particular product / personal care products / status-neutral products / status products / status-neutral and statusenhancing products / spending for status-enhancing products / /
MarketIndex
GINI / /
MusicAlbum
Keeping up with the Joneses / /
Organization
INSEAD Social Sciences Research Centre / School of Management / University of Chicago Press / The University of Chicago / INSEAD / Erasmus University / /
Person
Joseph Lajos / Oswald / Morgan / Rebecca Ratner / Homa Zarghamee / Robert H. Frank / Pierre Chandon / Clark / John Deighton / Sabirianova Peter / Christophe Van den Bulte / Adam / Dimitri Vasiljevic / Duncan Peter / Olivier Toubia / Christen / /
Position
Author / editor / editor / the associate editor / assistant professor of marketing / associate editor for this article / Coach / professor of marketing / /
Journal of Consumer Research, Inc. Getting Ahead of the Joneses: When Equality Increases Conspicuous Consumption among Bottom-Tier Consumers Author(s): Nailya Ordabayeva and Pierre Chandon Reviewed work(s):