Journal of Consumer Research Inc. The Curious Case of Behavioral Backlash: Why Brands Produce Priming Effects and Slogans Produce Reverse Priming Effects Author(s): Juliano Laran, Amy N. Dalton, Eduardo B. Andrade Sourc

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Date: 2012-01-18 22:28:14 Social psychology Memory Perception Priming Philosophy of mind Cognitive science Assimilation effect Cognition Media studies Mind		Journal of Consumer Research Inc. The Curious Case of Behavioral Backlash: Why Brands Produce Priming Effects and Slogans Produce Reverse Priming Effects Author(s): Juliano Laran, Amy N. Dalton, Eduardo B. Andrade Sourc Add to Reading List Source URL: www.bm.ust.hk Download Document from Source Website File Size: 1,75 MB Share Document on Facebook

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