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Journal of Consumer Research, Inc. Single-Option Aversion Author(s): Daniel Mochon Source: Journal of Consumer Research, (-Not available-), p. 000 Published by: The University of Chicago Press
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Company

LG / Amazon / Whirlpool / Sony / GE / Canon / Craigslist / Best Buy / Consumer Research Inc. / Samsung / Philips / /

Currency

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Facility

University of Chicago Press / Best Buy store / Tulane University / /

IndustryTerm

search option / search alternative / brief online study / online panel / search rates / search behavior / search condition / search costs / rational search perspective / car safety / search compares / search mind-set / information technology / search vs. nonsearch / brief online survey / /

MusicGroup

Red Cross / the Wounded / /

Organization

Tulane University / New Orleans / Yale / American Red Cross / Yale School of Management / The University of Chicago / University of Chicago Press / A. B. Freeman School of Business / /

Person

Nathan Novemsky / Shane Frederick / Daniel Read / Susan G. Komen / Mary Frances Luce / Dan Ariely / George Newman / Joe Simmons / Joel Huber / Cade Massey / Eric Hamerman / DANIEL MOCHON / Janet Schwartz / Ravi Dhar / /

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Position

editor / editor / associate editor / assistant professor of marketing / player / Author / associate editor / and reviewers / associate editor for this article / dishwasher / DVD player / /

Product

Philips Defer 10% 34 / /

ProvinceOrState

Louisiana / /

PublishedMedium

Journal of Consumer Research / /

Technology

information technology / /

URL

http /

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