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Integrated marketing communications / Business marketing / Brand / Content marketing / Sales / Media Logic / Marketing effectiveness / Marketing / Business / B2B Branding


BRANDED Fresh Thinking About Branding And Marketing INTEGRATED MARKETING IS NO LONGER ENOUGH:
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Document Date: 2011-12-13 10:04:07

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City

New York / /

Company

IBM / Ford / Synchronized 2 Today / Twitter / Google / YouTube / Yahoo / Facebook / /

/

IndustryTerm

advertising execution / legacy banking institution / social media / business networking / community banks / corporate buyer / car icon / advertising concept / mobile technology / business banking / bank / advertising idea / business to business / technology / community bank / multimillion dollar products / real-time customer feedback / social networks / search hits / public relations / cloud computing / Online Sales Presentation In B2B / on-line ad / collaboration network / /

Person

Charlie Sheen / Alan Mullally / Howard Breindel / /

/

Position

CEO / teller / salesman / /

ProvinceOrState

New York / /

PublishedMedium

Businessweek / /

SportsEvent

the Olympics / /

Technology

baffling algorithms / mobile device / HTML / /

URL

www.desantisbreindel.com / /

SocialTag