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Date: 2010-04-14 12:37:04Human behavior Behavioral economics Daniel Kahneman Prospect theory Loss aversion Amos Tversky Cumulative prospect theory Mental accounting Status quo bias Behavioral finance Economics Financial economics | Behavioural Finance Martin Sewell University of Cambridge Februaryrevised AprilAbstractAdd to Reading ListSource URL: plasticity.behaviouralfinance.netDownload Document from Source WebsiteFile Size: 213,03 KBShare Document on Facebook |