| Document Date: 2011-12-06 05:17:14
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Company Account / Accenture / / Currency USD / / IndustryTerm life insurance executives / personal and technology-based channels / mobile devices / insurance consumer survey2 / insurance policyholders / insurance marketplace / fixed-term life insurance / mobile media / insurance executives3 / insurance products / insurance executives / life insurance customers / life carrier / insurance purposes / insurance product/service / entry services / insurance customers / life insurers / launch products / value chain / insurance providers / real-time information / extendable systems / insurance operations / insurance / life insurance industry / transition from product / / MarketIndex S&P 500 / / Position operating model / technology / leader / / Technology mobile devices / /
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Accenture Research Customer-centricity—the key to differentiation and growth in the life insurance industry