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Strategic management / Electronic commerce / Marketing performance measurement and management / Performance management / Business-to-business / Analytics / Business / Management / Marketing


Highlights and Insights February 2013 www.cmosurvey.org © Christine Moorman
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Document Date: 2013-02-26 15:18:42

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File Size: 1,25 MB

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Country

United States / /

Facility

Duke University / /

IndustryTerm

related products / Internet survey / business to business / /

Organization

Survey Administration / Duke University / CMO Survey Mission / Fuqua School of Business / Service Trust / B2B Service / B2C Service / /

Person

Austin Finch / Sr. / Christine Moorman / /

Position

Professor / Director / Professor of Business Administration / /

URL

www.cmosurvey.org / /

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