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Behavior / Meta-ethics / Social philosophy / Philosophy of life / Business ethics / Virtue ethics / Morality / Moral absolutism / Utilitarianism / Ethics / Philosophy / Normative ethics
Date: 2007-08-23 12:36:22
Behavior
Meta-ethics
Social philosophy
Philosophy of life
Business ethics
Virtue ethics
Morality
Moral absolutism
Utilitarianism
Ethics
Philosophy
Normative ethics

The General Theory of Marketing Ethics: A Revision and Three Questions Shelby D. Hunt and Scott J. Vitell The general theory of marketing ethics, first published in the Journal of Macromarketing by Hunt and Vitell (1986)

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