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Consumer behaviour / Customer relationship management / Electronic commerce / Customer retention / Most valuable customers / Customer / Loyalty program / Business / Marketing / Customer experience management


Insight Impact Series All Aboard: SJ’s Journey to Becoming a Loyalty Leader A Strategy to Become More Profitable, Modern, and Customer-Centric August 2009
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City

Stockholm / Copenhagen / Göteborg / New York City / /

Company

Veolia / Executive Overview / Oracle / Keolis / SJ Rail Industry Trends Sweden / Siebel / Customer Centricity 07 SJ / /

Country

Germany / Sweden / Norway / France / United Kingdom / /

Currency

EUR / /

Event

Employment Change / Bankruptcy / /

IndustryTerm

posed unique transportation challenges / easy processing / transportation / financial systems / member Web site / transportation providers offer / real time / ticketless travel / lounge services / onboard internet connections / transportation decisions / customer relationship management / analytics tools / transportation services / passenger transportation / adaptive and agile technology infrastructure / personnel systems / travel industry / technology infrastructure / open transportation market / transactional systems / technology solution / /

MusicGroup

Superior / /

Organization

Swedish government / OECD / Danish DSB / National Park Service / /

Person

Xavier Drèze / Jan Olson / Claes Lindholtz / Joseph C. Nunes / Keith Barrow / Anders Edstrom / Jan Forsberg / /

Position

Loyalty Leader / senior vice president of business development / CEO / Executive / Coach / Senior Vice President / Business Development / /

Product

Siebel Loyalty / /

ProvinceOrState

California / /

PublishedMedium

Journal of Consumer Research / International Railway Journal / /

Technology

CRM / Business Intelligence / /

SocialTag