Sandra Day O’Connor College of Law Michael / Graduate College / Nonprofit Management Institute / Sandra Day O’Connor College of Law / University of Wisconsin / Arizona State University / /
IndustryTerm
brand management / /
Organization
Graduate College / Sandra Day O’Connor College of Law Michael / Sandra Day O’Connor College of Law / Nonprofit Management Institute / School of Business / Academy of Marketing Science / Arizona State University / Sports Marketing Association / Services Leadership Advisory Board / W. P. Carey School of Business / WPC Marketing Department / ASU Faculty Athletic Board / Lincoln Center for Ethics / University of Wisconsin / /
Person
Michael Mokwa / Sandra Day / /
Position
advisor / president / consultant to business / Director of the Innovative Sports Law and Business / section editor / Chair / contributing editor / Professor of Leadership / Director of the innovative Sports Law and Business graduate program / lead investigator / founding Director / /
ProvinceOrState
Wisconsin / /
PublishedMedium
the Marketing Education Review / /
SportsEvent
the Phoenix Open / Super Bowls / the BCS Bowl Championship / /
Michael Mokwa, Ph.D. Pat Tillman Foundation Distinguished Professor of Leadership and Marketing, WP Carey School of Business; and Associate Director of the Innovative Sports Law and Business, Sandra Day O’Connor Colleg