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Trix / Honeycomb / Apple Jacks / Cookie Crisp / Quisp / Lucky Charms / Pebbles cereal / Youth marketing / Cinnamon Toast Crunch / Food and drink / Vegetarian cuisine / Breakfast cereal


Evaluating the Nutrition Quality and Marketing of Children’s Cereals Support for this project was provided by grants from the Robert Wood Johnson Foundation and the Rudd Foundation.
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Document Date: 2012-06-21 18:31:04


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File Size: 3,70 MB

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Company

Viacom / comScore Media Metrix / Kellogg / The Nielsen Company / Post / General Mills / Facebook / CFBAI / Gorilla Nation Kids / MySpace / /

Country

United States / United Kingdom / /

Currency

USD / /

Event

Product Issues / /

Facility

Bakery Puffins / Rudd Center / /

IndustryTerm

advertising messages / fewer products / child-targeted web pages / healthier products / discontinued advertising / cereal advertising / food advertising / television advertising / web publishers / internet advertising exposure / promotional devices / food marketing / artificial food dyes / child-targeted cereal advertising / food / Internet marketing / least nutritious products / brand advertising / cereal products / social media / media presence / banner advertising / least healthy products / Internet marketing The majority / television advertising content / food marketers / unhealthy products / family products / less advertising / unhealthy food marketing / family brand advertising / advertising spending / food industry self-regulation / syndicated media / food dyes / advertising content / poor quality products / food industry / advertising exposure / packaged food / social media marketing / adult cereal television advertising / harmful artificial food dyes / /

MarketIndex

FACTS / /

Organization

USDA / Rudd Center / Council of Better Business Bureaus / Hannah Byrnes-Enoch Rudd Center for Food Policy and Obesity / Robert Wood Johnson Foundation / Rudd Foundation / /

Person

P.H. Ellen Wartella / Mike Rayner / Vishnudas Sarda / Jessee Leili-Jones Carly / James G. Webster / Jerome D. Williams / Cocoa Puffs / Susan T. Mayne / Honey Nut Cheerios / Crunch / Steve Fajen Thomas / Jackie Thompson Amy Ustjanauskas Andrew / Stephanie Weiss / Lisa M. Powell / Frank J. Chaloupka / Amy Ustjanauskas Andrew Cheyne / Carly Litzenberger Julie McComish Kathryn / Thomas R. Frieden / Amir Goren / Hannah Byrnes-Enoch / Lucky Charms / Andrea Wilson / Corn Pops / Meredith St. John / Trix / Froot Loops / Rebecca Oren / Shaughnessy Doug Ranshaus Warren Sethachutkul Cozette / C. Tracy Orleans / Frosted Flakes / A. Marlene B. Schwartz / Kelly D. Brownell / A. Eliana Bukofzer / Mary Story / David Adler / Tricia Wynne / Shiriki Kumanyika / Jennifer L. Harris / R.D. Stephen Teret / H. Megan E. Weinberg / P.H. Tim Lobstein / M.A. Corinna Hawkes / A. Sarah Speers Jackie Thompson Amy / /

Position

advisors / Executive / representative / /

Product

children ’ s cereals / /

Technology

viral marketing / /

URL

Choosebreakfast.com / Postopia.com / .com / Millsberry.com / /

SocialTag