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Sociology / Behavioural sciences / Human–computer interaction / Persuasive technology / Social philosophy / Captology / Deviance / Reinforcement / Attitude change / Persuasion / Social psychology


Organizational Transformation A New Application of Persuasive Technology William Seidman, Ph.D. Michael McCauley EXECUTIVE SUMMARY
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Document Date: 2012-10-28 01:42:22

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File Size: 185,90 KB

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City

San Francisco / Boston / New York / /

Company

Harvard Business School Press / Cerebyte Inc. / edu/ Cerebyte Inc. / /

Facility

Motivate Set The Bar / BAR WITH POSITIVE DEVIANTS Do / /

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IndustryTerm

food chain / persuasive technology / client services / persuasive technologies / persuasive software / software application / organization using persuasive technology / food people / energy / /

Organization

Harvard / Stanford University Persuasive Technology Lab. / /

Person

Improvement / Michael McCauley / William Seidman / Morgan Kaufmann / /

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Position

EXECUTIVE / /

PublishedMedium

Harvard Business Review / /

Technology

neuroscience / Persuasive technologies / persuasive technology / organization using persuasive technology / rapidly developing technology / /

URL

www.Cerebyte.com / http /

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