Novo Nordisk US / Sanofi / M3 Europe Dr Mike Thompson / GlaxoSmithKline / /
Country
United States / / /
Facility
Campus Sanofi / /
IndustryTerm
broader healthcare organisations / social media / pharmaphorum premium media draws / online followings / social media strategies / thought leadership media / high-value media / healthcare spectrum / social networks / pharmaphorum media / healthcare / pharmaceutical products / external media / healthcare providers / pharma social media / healthcare world / social media engagement / pharmaphorum premium media / engaged web conversations / communications environment / /
MedicalCondition
tumour / diabetes / /
Organization
Portsmouth Hospitals NHS Trust / FDA / /
Person
Astellas Jeremy Boss / Tim Ringrose / Daniel Ghinn / Jeffrey D Bloss / Healthcare Greg Matthews / Mike Thompson / Partha Kar / / /
Position
haematologist/oncologist and medical director / opinion leader / director of Early Cancer Research at Aurora Health Care / clinical director / diabetes and endocrinology / senior global product manager / CEO / digital opinion leader / managing director / director / MDigitalLife / Executive / Physician / senior vice-president / vice-president / scientific and medical affairs / director / diabetes and endocrinology / leading physician / /
KOL ENGAGEMENT: AUTHORITY AND INFLUENCE IN A DIGITAL WORLD Key opinion leaders have traditionally been the most prestigious names in medicine, valued for their input into a drug’s development, for their validation of t