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City Tokyo / Paulo / Manaus / São Paulo / / Company Sony Computer Entertainment Europe Ltd. / New Local Manufacturing / Sony Computer Entertainment Japan Asia / Sony Computer Entertainment Inc. / Rockstar Games / Sony Brasil Ltda. / Sony Computer Entertainment America LLC. / / Country Japan / Brazil / / Currency BRL / USD / / Holiday Ascension / / IndustryTerm suggested retail price / local manufacturing / communications campaign / manufacturing announcement / / OperatingSystem PlayStation / / Person Jack Tretton / Mark Stanley / / Position President and CEO / General Manager / Latin America / President and Group CEO / / Product PS3 / PS2 / RSX / PlayStation 3 / / ProvinceOrState Amazonas / / Region Latin America / / Technology Broadband / RSX processors / operating systems / / URL http / SocialTag 
PLAYSTATION®3 TO BE LOCALLY MANUFACTURED IN BRAZIL New Local Manufacturing Initiative to Drive Significant PS3® Price Reductions for Brazilian Gamers; Reinforces Long-Term Commitment to Brazil Gaming Market São Paulo,