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Account planning / Advertising / JWT / Advertising agency / Boase Massimi Pollitt / Planning / Urban planning / Marketing plan / Media buying / Marketing / Business / Management


Document Date: 2007-10-26 05:13:44

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City

Reading / London / /

Company

Oxford University Press / The Account Planning Group / Account Planning Directors / Cadbury Schweppes / Weves / Sainsbury / /

Country

United States / United Kingdom / /

Event

Company Expansion / /

IndustryTerm

fractious media / advertising planners / project / main inter-media recommendations / advertising ideas / communications planning today / account management / advertising works / advertising world / media planners / media functions / account / advertising literacy / advertising strategy / advertising development / advertising campaigns / /

Organization

Strategy Agency of the Year JWBK199-01 JWBK199-King / RI AL / Oxford University / Plan Board / Stephen King Strategy Agency of the Year JWBK199-01 JWBK199-King / /

Person

Tony Stead / Rod Meadows / Stephen King / David Ogilvy / Bill Bernbach / Peter Jones / David Cowan / Jeremy Bullmore / Charles Channon / Malcolm White / Stanley Pollitt / John Treasure / David Dennett / Saatchi / Claude Hopkins / Paul Feldwick / Rosser Reeves / /

Position

target planner / trained researcher / King / brand planner / account manager / finding and developing specialist / account planner / campaign planner / King Tracking account planning / planner / Grand Strategist / first head / /

Technology

BMP / flash / /

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