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Computing / Email / United States Postal Service / Advertising mail / Mail / Patrick R. Donahoe / Integrated marketing communications / Gmail / Marketing / Internet / Spamming


Marketers Giving Mail A Fresh Look, Says Postmaster General Changing media landscape, integration with digital technologies, strong return on investment sparking reappraisal of mail’s role in marketing mix March 17, 20
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Document Date: 2014-03-19 16:44:55

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City

WASHINGTON / /

Facility

National Harbor / /

IndustryTerm

online statements / digital and social media / retail location / /

Organization

United States Postal Service / /

Person

Patrick R. Donahoe / /

Position

Postmaster General and Chief Executive Officer / Says Postmaster General / Postmaster General / /

ProvinceOrState

Maryland / /

Technology

mobile phones / smart phone / /

SocialTag