![Marketing / Brand management / Communication design / Product management / Market segmentation / Positioning / Advertising / Linear regression / Pricing / Brand / Multicollinearity / Store brand Marketing / Brand management / Communication design / Product management / Market segmentation / Positioning / Advertising / Linear regression / Pricing / Brand / Multicollinearity / Store brand](https://www.pdfsearch.io/img/ab73fc80f5f87980e7c838c4a69a925c.jpg) Date: 2007-10-21 15:50:25Marketing Brand management Communication design Product management Market segmentation Positioning Advertising Linear regression Pricing Brand Multicollinearity Store brand | | Market Share Rewards to Pioneering Brands: An Empirical Analysis and Strategic Implications Glen L. Urban; Theresa Carter; Steven Gaskin; Zofia Mucha Management Science, Vol. 32, No. 6. (Jun., 1986), ppStable Add to Reading ListSource URL: ebusiness.mit.eduDownload Document from Source Website File Size: 368,14 KBShare Document on Facebook
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