Associated Students Inc. / University Auxiliary Research Services Corporation / / /
Facility
University Established / University Naming Conventions Formal / University Advancement / University Seal / University Colors / University Logo Sub-Brand / University Logo Sub-Brands Purpose Many / University Logo / CSUSM University Store / /
IndustryTerm
screen printing / email communications / /
NaturalFeature
CSUSM Hills / CSUSM hill / Name Hills / /
Organization
CSUSM office of Communications / University Logos University / RIght Full Name Hills Above and Divisional Name Below Which University / California State University / office of the President / office of Communications / Divisional Name Below Which University / CSUSM Alumni Association / SLL / President’s Office / School of Nursing / Alumni Association / /
Person
Spirit Logo / Brands Acceptable / / /
Position
Official / San Marcos The official / president / Major / Cougar Head / /
California State University San Marcos Logo Style Guide & Brand Standards Prepared by the CSUSM Office of Communications May 13, 2014 Edition