Civic Ventures / Terminology 25 Endnotes 39 Glossary 41 Resources / Eskaton / USA Inc. INTERNATIONAL / Aging Services / Washington Post / Gerontological Services Inc. / WPP Group / GlynnDevins Advertising / M.D. / AARP Bulletin / /
Continent
America / /
Country
Netherlands / France / Japan / United States / Dominican Republic / United Kingdom / Argentina / India / / /
Facility
On Aging International Longevity Center / On Aging Acknowledgments The International Longevity Center / USA The International Longevity Center / Louisiana State University / California INTERNATIONAL LONGEVITY CENTER / Communications International Longevity Center / MetLife Mature Market Institute / Introduction International Longevity Center / On INTERNATIONAL LONGEVITY CENTER / USA INTERNATIONAL LONGEVITY CENTER / International Longevity Center / Inc. INTERNATIONAL LONGEVITY CENTER / /
IndustryTerm
health support systems / brand management / age / advertising campaigns / medical technology / mass media / advertising professionals / weekly media reports / media professionals / supportive services / public relations / /
Organization
MetLife Mature Market Institute / California Association of Homes and Services for the Aging / American Society on Aging / Manship School of Mass Communication / INTERNATIONAL LONGEVITY CENTER / Experience Corps San Francisco / Experience Corps / Aging International Longevity Center / Louisiana State University / /
Person
Jim Berklan / John Zweig / Claudia Anderson / Judith Estrine / Jim Toedtman / Anita Landis / Zac Greenbaum / Abigail Trafford / Everette Dennis / Eunice Nichols / McKnight / Robert N. Butler / Anne Burns Johnson / Sandra Timmermann / Paul Kleyman / Megan McIntyre / Margaret Mark / Stuart Greenbaum / Darren Lindsey / Connie Batterson / Maria Dwight / Nicole S. Dahmen / / /
Position
editor / art director / leading advocate / executive director / president / executive editor / producer / editor / Aging Today / Director of Public Relations Aging Services of California / website manager / senior creative strategist / chairman / specialist communications / senior vice president / brand management / director / president and CEO / executive / columnist / president and writer / website manager of California / president and CEO of California / art director of California / senior vice president / brand management / advertising executive / /
STYLEGUIDE for Journalism, Entertainment and Advertising aging is an active verb, a process, not a label; to experience life