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The Power of Like Europe: How Social Marketing Works for Retail Brands Executive Summary The following white paper is based on a collaboration between comScore and Facebook and is a follow-up to the original Power of L
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Document Date: 2014-09-05 10:23:56


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City

comScore Social Essentials / /

Company

Facebook / Zara / H&M / comScore / Brand Pages / /

Continent

Africa / Europe / /

Country

Germany / Italy / Sweden / France / United States / United Kingdom / /

Currency

USD / /

Event

Business Partnership / /

IndustryTerm

online engagement / social media integration / retail marketers / apparel site / advertising markets / social networking sites / wider social network / advertising platform / demographic / engaged user base accounting / retail / social networking site / test / average internet user / retail sub-categories / overall internet average / month social networking / online advertising markets / overall online audience visit apparel sites / social media campaigns / fan networks / social media impressions / media channels / social media / retail brand marketers / e-commerce sites / social networking activity / invested energy / online stores / social networking / digital advertising landscape / e-commerce sales / Internet Reach / retail fashion brands / online user / e - commerce / social networks / Mobile e-commerce / retail category / Online Advertising Works / retail brands / media impressions / advertising campaign / /

Position

Economist / Retail Brands Executive / email and instant messenger / /

Product

Fan / /

ProgrammingLanguage

php / /

RadioStation

6 The Power / 3 The Power / /

Technology

mobile devices / /

URL

http /

SocialTag