ABN Amro / 2 Preface Efma / Western European / PayPal / Wipro Technologies / /
Country
Turkey / United States / Italy / Singapore / Sweden / India / /
Event
Man-Made Disaster / /
IndustryTerm
Internet access / retail banking / survey advertising / social media information / financial products / social media / online banking / mobile banking use / bank account / retail financial services / mobile banking / Internet use / online and mobile banking proposition / bank / financial services / data management / when there are other systems / Online activities / banking / main social media services / real time single customer view / online and mobile services / /
MarketIndex
Digital Marketing Capability / /
Organization
United Nations / Board of Governors of the Federal Reserve System / MIT / International Telecommunications Union / Federal Reserve Bank / /
Person
Efma Vijay / Jessica Niewierra / /
Position
Vice President / Domain Head / Executive / Domain Head / Banking and Financial Services / Patrick Desmares Secretary General / Director Internet and Mobile / /
PublishedMedium
MIT Sloan Management Review / /
Region
Northern Europe / /
Technology
broadband / mobile banking / mobile phones / broadband access / /
report The Global Retail Banking Digital Marketing Report 2013 How digital technologies, social media and the explosion of data are redefining customer engagement models