Nike / Polaroid / Production Partners / Budweiser / Apple / /
Event
Company Expansion / /
Facility
firmMichael Schwab Studio / Fisherman’s Wharf / Fort Point / Golden Gate Bridge / /
IndustryTerm
online store / final product / outdoor advertising / retail sales / retail venture / retail and publishing programs / retail program / funding for outdoor advertising / /
Organization
Marketing Committee of the Conservancy / Parks Conservancy / California Milk Advisory Board / Golden Gate National Parks Conservancy / U.S. Postal Service / /
Person
Mickey Drexler / Greg Moore / Clover Earl / Rich Silverstein / Michael Schwab / Crissy Field / /
Position
director for the Parks / Fisherman / Executive Director / Gap CEO / Co-chairman and Creative Director / graphic designer / Director of Goodby / creative director / poster campaign incorporating graphic designer / executive / member of marketing committee / /
ProvinceOrState
Marin / San Mateo / San Francisco / Golden Gate National Recreation Area / California / /
Microsoft Word - Branding Case Study - Golden Gate National Recreation Area.doc