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Product management / Pricing / Business marketing / Positioning / New product development / Competitor analysis / Product differentiation / Robert J. Dolan / International marketing / Marketing / Business / Product marketing
Date: 2013-08-28 15:58:57
Product management
Pricing
Business marketing
Positioning
New product development
Competitor analysis
Product differentiation
Robert J. Dolan
International marketing
Marketing
Business
Product marketing

Case Map for Lehmann & Winer: Product Management (McGraw Hill) This map was prepared by an experienced editor at HBS Publishing, not by a teaching professor. Faculty at Harvard Business School were not involved in analyz

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