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Marketing / Business intelligence / Analytics / Marketing performance measurement and management / Predictive analytics / Marketing automation / Customer relationship management / Predictive modelling / Customer insight / Customer lifetime value / Marketing operations / Customer analytics
Date: 2015-04-19 23:44:30
Marketing
Business intelligence
Analytics
Marketing performance measurement and management
Predictive analytics
Marketing automation
Customer relationship management
Predictive modelling
Customer insight
Customer lifetime value
Marketing operations
Customer analytics

Predictive Analytics for Sales and Marketing Seeing Around Corners January 2012 Trip Kucera, David White

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