Back to Results
First PageMeta Content
Nielsen Company / Broadcasting / Nielsen Media Research / Marketing Science Institute / ComScore / Knowledge / Media studies / Nielsen ratings / Advertising Research Foundation / Marketing / Audience measurement / Business


March 26, 2009 The Council for Research Excellence Video Consumer Mapping Study The Council for Research Excellence would like to thank The Nielsen Company for its ongoing support of the CRE and its financial commitment
Add to Reading List

Document Date: 2015-02-01 16:39:12


Open Document

File Size: 243,58 KB

Share Result on Facebook

City

Muncie / Indianapolis / Middletown / Atlanta / Chicago / Dallas / Philadelphia / Seattle DMAs / /

Company

Sequent Partners LLC / NBC / CMD / Programming Carat Joanne Burns / New Media 20th Television / Procter & Gamble / Time Warner Global Media Group / Turner Broadcasting / Research & Ad Traffic Univision Communications Inc. / Time Warner / Networks David Poltrack Chief Research Officer CBS Corporation / CBS / Unilever / The Nielsen Company / CTAM / Market Resources Discovery Communications Greg Ross / Media Research / Pepsico / Sales Operations NBC Universal Noreen Simmons / Corporate Research Division Univision Communications Inc. / Westinghouse / Sanford C / comScore / Research TVB Paul Donato / Warner Bros. / Lifetime Television / Audience Analysis MAGNA Ira Sussman Senior / Insight & Research / /

Country

United States / /

Currency

USD / /

/

Event

Employment Change / /

Facility

The Georgia Institute of Technology / Florida State University / Samford University / Marketing Science Institute / Brandeis University / Swarthmore College / Cinema Other Life Activities Media Only / Ball State University / /

IndustryTerm

video media usage / media satisfaction / video media measurement / media activity / video media audience measurement / media technology / non-media activities / consumer media usage / online world / media conglomerates / media applications / media technologies / media metrics consultancy / retail / telephone recruiting / media consumption / video technology users / media metrics / chosen / client / Simultaneous media usage / online catalogue / media neutral fashion / media device adoption / cross-media marketing programs / Web Email Locations / communication technologies / concurrent screen media exposure / media measurement / media devices / Online Research / computing / media acceleration technique / years supporting media / retail price / marketplace media values / media usage / consumer media behavior / hightech media users / /

MusicGroup

Director / /

OperatingSystem

Sequent / /

Organization

Ball State's Center for Media Design / Council for Research Excellence / IAB Research Advisory Board / Florida State University / Media Rating Council / Television Committee / MCE Committee / Advertising Research Foundation / IAB Ad Operations Council / Ball State University / Swarthmore College / Marketing Science Institute / ARF Board / Samford University in Birmingham / Media Consumption and Engagement Committee / Brandeis University / Television Stations Division / Ball State University Center for Media Design / Yale School of Management / Engagement Committee / Council for Research Excellence On / Georgia Institute of Technology / Full Council / /

Person

Insight / Joanne Burns / Betsy Frank / Beth Uyenco / Jim Spaeth / Mike Hess / Lyle Schwartz / Michael Holmes / Michael Nathanson / Noreen Simmons / Dan Murphy / George Ivie / Jessica Pantanini / Richard Zackon Facilitator / Bruce Goerlich / Nancy Gallagher / Susan Cuccinello / Pat Liguori / Tim Brooks / Bill Moult / Steve Sternberg / Shari Anne / Barbara Singer / Mark Kaline / Billy McDowell / Shari Anne Brill / Kate Sirkin / Mike Bloxham / Tina Silvestri / Horst Stipp / Michael Orgera / Jane Clarke / Matt Ross / Mike Pardee / Brad Adgate / Ira Sussman / Vicky Champlin / Jack Wakshlag / /

/

Position

Director Hearst-Argyle Television / Vice President / Director / Media Strategy / Director RJC / Global Research Director / U.S. Media analyst / media historian / VP Research / SVP of Media Sales Research / Director Starcom MediaVest Group / Senior Vice President / Research ABC / Vice President / Research & Insight CAB Beth Uyenco Global Research Director Microsoft Advertising / Chairperson / board member / Vice President / Director / Vice President / Director Media Research TargetCast TCM Alex Corteselli Vice President / Executive Vice President / Marketing / Director Kimberly Clark / co-author / consultant / EVP Research / Officer / Vice President / Research / Marketing Science / Senior Vice President / Senior Vice President / Media Director / Colleen Fahey Rush Executive Vice President / Strategic Insights & Research MTV Networks / Executive Vice President / Research / President / Senior Vice President / Research Scripps / Executive Vice President / Director of Audience Analysis MAGNA / SVP / SVP / Director of Programming / Senior Vice President / Research Horizon Media / Senior Analyst / U.S. Media Sanford C. Bernstein / Media Acceleration Pilot / Research Officer / Vice President / Marketing / Research / Vice President / Research Raycom Media / Senior Vice President / News Sports and Affiliate Research NBC / Senior Vice President / Media Sales Research Warner Brothers / one of the original members / Vice President / Media Director / EVP Marketing / executive positions / Executive Director MRC Bob Ivins Vice President / Data Products Comcast Spotlight / Director / Strategic Media Information Kraft / Vice President / Methodological Research / Director of Programming Telerep Laura Cowan Vice / Director of Audience Analysis MAGNA Ira Sussman Senior Vice President / Research & Insight CAB Beth Uyenco / VP / Research / VP / Insights & Innovation / Chairman / Director / co-principal investigator / Executive Vice President / Chief Research Officer / Media Director / Vice President / Associate / Executive Vice President / Chair / co-author of the Middletown Media Studies / Singer / member / leader / /

Product

Media Collector software / Media Collector / /

ProgrammingLanguage

ABC / /

ProvinceOrState

Alabama / /

PublishedMedium

Multichannel News / /

RadioStation

Work 6 / /

Technology

Instant Messaging / HDTV / communication technologies / same technology / media technology / media technologies / broadband access / cellular telephone / /

URL

www.bsu.edu / www.researchexcellence.com / www.sequentpartners.com / /

SocialTag