Massachusetts Institute of Technology / Harvard College / /
IndustryTerm
technology boom / finance models / namely product / Internet bubble / advertising campaigns / uninformative advertising / advertising attributes / car rentals / mutual fund advertising / hypothetical products / advertising literature / /
Organization
National Science Foundation / Massachusetts Institute of Technology / Harvard College / /
Person
Tim Ganser / Simon Gervais / Robert Waldmann / Andrew Postlewaite / Nicholas Barberis / SENDHIL MULLAINATHAN JOSHUA SCHWARTZSTEIN ANDREI / Owen Lamont / Edward Glaeser / Rene Stulz / Jesse Shapiro / Richard Holden / Steven Levitt / Gary Becker / Kamenica / Christina Romer / Matthew Gentzkow / Eric Zitzewitz / Ulrike Malmendier / Yu / Lawrence Katz / David Laibson / Olivier Blanchard / Richard Thaler / Nicola Gennaioli / Gerald Zaltman / Lauren Cohen / Xavier Gabaix / Glazer / JOSHUA SCHWARTZSTEIN ANDREI SHLEIFER / Elizabeth Kensinger / Richard Posner / Arnold Schwarzenegger / Michael Gottfried / Hong / Eyster / Daniel Bergstresser / Dan Benjamin / Robin Greenwood / Georgy Egorov / Jeremy Stein / Daniel Gilbert / Matthew Rabin / Glen Weyl / /
Position
advisor / political candidate / spokesman / President / Carpenter / model of strategic information transmission / model / representative / Emir / adviser / /
ProvinceOrState
Massachusetts / /
PublishedMedium
The Quarterly Journal of Economics / QUARTERLY JOURNAL OF ECONOMICS / /
COARSE THINKING AND PERSUASION* SENDHIL MULLAINATHAN JOSHUA SCHWARTZSTEIN ANDREI SHLEIFER We present a model of uninformative persuasion in which individuals “think coarsely”: they group situations into categories an