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Educational psychology / Intelligence / Need for cognition / Complexity / Structure / Sensation-Seeking Scale / Attitude / Low / Visual system / Mind / Science / Complex systems theory


Document Date: 2010-08-12 10:46:52


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City

Mangelsdorf / Houston / /

Company

IBM / Kao / Wiley Periodicals Inc. / Michael J. Sherrard New Zealand Milk Ltd. / Wiley InterScience / /

Facility

New Zealand Michael J. Sherrard New Zealand Milk Ltd. Daniel Wentzel University of St. Gallen / Martin University of Auckland Business School / /

IndustryTerm

advertising claims / realistic Web site / Web expertise / elaborative processing / sensory processing / target site / Web surfers / crammed Web page / visual processing style / Web-Site / experimental Web sites / mass media / browser software / energy drinks / Web Site Attitudes Purchase Intentions / visual site / Web site stimulating / Web browser / verbal processing style / experiential products / energy drink / prominent energy drink brands / Web-site stimuli / focus / Internet Explorer / /

MusicGroup

Energy / /

OperatingSystem

Windows 2000 / /

Organization

University of St. Gallen / ResourceMatching Perspective Brett A. S. Martin University of Auckland Business School / /

Position

associate professor of marketing / assistant professor / researcher / /

Technology

alpha / mobile phones / animation / /

URL

www.interscience.wiley.com / /

SocialTag