Santos / Laczniak / Sydney / Oxford / Princeton / Armonk / Honolulu / London / /
Company
A2A / /
Country
Italy / Bangladesh / Australia / / /
EntertainmentAwardEvent
the Harold H. Maynard Award / the Sheth Foundation Award / /
Facility
University of New South Wales / Market Capacity Building / University of California Press / Shidler College of Business / Cambridge University / University of Hawaii / /
IndustryTerm
online version / business to business / /
Organization
UNIV OF HAWAII LIB / Cambridge University / Academy of Marketing Science / Department of Marketing / Sheth Foundation / Academy of Marketing Science World Conference in Verona / American Marketing Association / Shidler College of Business / University of New South Wales in Sydney / University of Hawaii / University of California Press / /
Person
Stephen L. Vargo / Irene Ng / Oskar Korkman / Roger Layton / Fredrik Helgesson / Roger A. Layton / D. Van Nordstrand / Pennie Frow / Lisa Pen˜aloza / Bob Lusch / Christian Kowalkowski / A. Fuat Firat / Jenny Mish / Fred Morgan / Roderick J. Brodie / Michael Saren / Bo Harald / Adrian Payne / Fred W. Morgan / Clifford Shultz / Robert F. Lusch / Kaj Storbacka / Suvi Nenonen / Jaqueline Pels / Jennifer D. Chandler / Lisa Penaloza / Anthony Pecotich / Don Rahtz / /
Position
Model for Marketing / producer / Corresponding Author / advocate / Author / Professor / Professor and Professor of Marketing / /
Journal of Macromarketing http://jmk.sagepub.com/ From Micro to Macro: Stakeholders and Institutions Stephen L. Vargo Journal of Macromarketing[removed]: 125 originally published online 9 March 2011