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Ingram, Thomas N. and LaForge, Raymond W. Sales Management: Analysis and Decision-making The Dryden Press, Chicago[removed]CASES FOR PART FOUR
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Document Date: 2012-04-01 15:47:42


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City

Davenport / North Central Chicago / Fort Worth / Southeast Atlanta / Headquarters San Francisco / Northeast Dayton / Raleigh / Jr. / Chicago / Norman / /

Company

Procter and Gamble / Shaklee Customer Shaklee Corp. / Exhibit 2 Shaklee Corp. / Release Vita-C. 8 Products Shaklee / Charles E. Merrill Publishing Company / Shaklee Corporation / Squibb / Hudson / Richard Vicks / IBM / General Foods / Sales Shaklee General Nutrition Miles Labs / General Motors / Heinz / General Nutrition / LaForge / The Company Shaklee Corporation / Bristol Myers / Dryden Press / /

Country

Japan / United States / /

Currency

USD / /

Event

M&A / Dividend Issuance / Product Release / /

Facility

Fruit Bar / American Institute of Nutrition’s Committee / Norman plant / /

IndustryTerm

household products / finance / health magazine / household cleaning products / located manufacturing facilities / Discount health food stores / manufacturing / manufacturing competition / natural product / nutritional products / public relations problems / higher-margin food supplement/vitamin lines / start-up / manufacturing plant / food supplements / suspected cancer-causing chemical / recommended food supplements / health food stores / vitamins/food supplement sales / personal care products / retail markup / /

Organization

Nutrition’s Committee on Public Information / FDA / Food & Drug Administration / American Institute of Nutrition / Direct Selling Association of America / /

Person

Barry Roach / Forrest / Jr. / Gary Shansby / Forrest Shaklee / Vita-Lea Chewables / Vita-Cal Plus Iron / Kay Cosmetics / James Scala / Williamson / Allan Nagle / Robert Walter / /

Position

Vice President of Science and Technology / president / Senior Vice President / International / Vice President / Sales / Professor / Vice President of Operations / Major / assistant / Chief Financial Officer / nutritionist / chairman / lecturer / chiropractor / /

Product

Shaklee Products Nutritional Products Personal Care Products Vita-Lea Tablets / Sustained / I.U. Vita-E Capsules / Vita-E Capsules / I.U. Vita-E Plus Selenium Tablets / Sustained Release Vita-C Vita Tablets / Vita-E Plus Selenium Tablets / /

ProvinceOrState

Oklahoma / California / Georgia / Texas / New Jersey / Illinois / Iowa / /

PublishedMedium

The Wall Street journal / /

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