Kobe / Moscow / Osaka / Paris / Tokyo / Calcutta / New York / Rome / Lisbon / London / /
Company
Benetton Group / Ektelon / Albanians / Nordica / Lincolnshire Management Inc. / Rollerblade / Benetton US / Tecnica / Julius Caesar / Vinci / /
Continent
America / Europe / Asia / /
Country
Switzerland / South Africa / France / Japan / United Kingdom / China / Israel / Scotland / Iraq / India / Wales / Germany / Italy / West Germany / Oman / Iran / United States / Nigeria / Argentina / Spain / Monaco / /
Currency
USD / EUR / lire / /
EntertainmentAwardEvent
the Cannes Film Festival / the Oscar / Golden Lion / the Venice Film Festival / /
racquetball-racquet maker / conventional media / reality advertising / manufacturing facilities / finance / unconventional advertising / advertising department / advertising campaigns / energy / early twentieth century advertising / manufacturing / advertising budget / advertising team / oil slick / controversial advertising techniques / real estate activity / conventional advertising strategy / ethnic groups / advertising industry / artistic product / retail outlets / golf equipment / industrial services / retail stores / advertising strategy / advertising campaign / /
MusicAlbum
in Europe / Asia / /
Organization
United Nations High Commissioner for Refugees / US Federal Reserve / Food and Agriculture Organization of the United Nations / United Nations High Commission for Refugees / UN’s World Food Programme / Food and Agriculture Organization / Italian Advertising Authority / Missouri Crime Victims Compensation Fund / United Nations / /
Person
Marilyn Monroe / Diana / Due / Guiliana / Caroline / Prince / Bedouin / James Mollison / Oliviero Toscani / Luciano Benetton / Fabrica / Mark Major / /
Position
major US cities / head / designer / Director of Communications / Queen / poet / priest / Creative Director / Princess / Creative Director and Photographer / Prince / fashion and advertisements photographer / /
Benetton Group: Evolution of Communication Strategy Introduction Benetton, the Italian retailer was engaged in the manufacturing and distribution of clothing, undergarments, shoes, cosmetics and accessories. Benetton als