University of Iowa / Marketing University of Iowa / Pappajohn Business Administration Building / Marketing University of Vermont Kalkin Hall / /
IndustryTerm
travel category / place effective systems / e-commerce merchants / cart technology / ecommerce retailers / Internet retailers / Internet shopping experience / online consumers / e-commerce sites / airline / online behavior / information search / e-commerce / credit software / food products / e-tailers / airline tickets / Internet users / Web site performance / Internet presence / e-tailer / e-tailer quality ratings / electronic commerce / /
MusicAlbum
Flowers / Gifts / Software / Food / /
Organization
Society for Consumer Psychology Conference / US Department of Commerce / Marketing University of Vermont Kalkin Hall / University of Iowa / /
Person
Carolyn Bonifield / Arul Mishra / Irwin Levin / Gary Russell / / /
Position
Web travel agent / Professor / Professor Emeritus of Marketing randall-schultz@uiowa.edu www.theproduct.com We / Assistant Professor / Professor of Marketing / Porter / /
1 Product Returns on the Internet: A Case of Mixed Signals? Carolyn Bonifield Assistant Professor of Marketing University of Vermont