Nomura Securities / CBS / Procter & Gamble / Time Warner / Discovery / Viacom / AMC Networks / Kimberly-Clark / Scripps Networks Interactive / LIN Media / Disney / TargetCast / GroupM / News Corporation / ABC / Cox / Univision / Horizon Media / Media Storm / Raycom Media / NBC Universal / Google / Omnicom / Hulu LLC / Microsoft / Nielsen / Starcom MediaVest / Comcast / /
IndustryTerm
media-buying firms / video-consumption devices / investment bank / Internet Protocol / diverse / advertising industries / media / Internet connection / transmission devices / media devices / /
Organization
Television Bureau of Advertising / PROLIFERATION OF VIDEO-CONSUMPTION DEVICES PRESENTS DILEMMA FOR AUDIENCE MEASUREMENT New Council for Research Excellence Study Addresses Growing Challenge for Content Providers and Marketers Alike New York / Council for Research Excellence / National Association of Broadcasters / One Touch Intelligence / Media Rating Council / CRE’s Return Path Measurement Committee / Syndicated Network Television Association / /
Person
Patricia Liguori / /
Position
chair / senior vice president / research & electronic measurement / audience researcher / /
PROLIFERATION OF VIDEO-CONSUMPTION DEVICES PRESENTS DILEMMA FOR AUDIENCE MEASUREMENT New Council for Research Excellence Study Addresses Growing Challenge for Content Providers and Marketers Alike New York, NY, December