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Market research / Strategic management / Digital marketing / Advertising / Digital strategy / Social media / Email marketing / Crowdsourcing / Direct digital marketing / Marketing / Business / Internet marketing


01 Situating digital in marketing Situating digital in marketing › Understanding digital marketing
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Document Date: 2015-02-03 04:14:07

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Company

Amazon / YouTube / /

IndustryTerm

online data / social media integration / media channels / Web analytics / social media property / social media / web assets / digital tools / online audiences / search engine optimisation / niche / web design / bank / Media buying / interactive web / build products / digital media channels / data mining / digital media / similar products / communications / social networks / web tools / mobile web stats / social media assets / interconnected digital networks / Online image / media habits / influential media personalities / campaign management / Digital communication tools / /

Organization

American Marketing Association / /

Person

Bud Caddell / Philip Kotler / /

Technology

data mining / search engine / mobile devices / /

URL

www.threadless.com / www.brandseye.com / http /

SocialTag