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Consumer behaviour / Relationship marketing / Customer / Market segmentation / Brand / Business marketing / Societal marketing / Brand equity / Marketing / Business / Sales


Journal of Marketing Management December 2014, Vol. 2, No. 3 & 4, ppISSN: Print), Online) Copyright © The Author(sAll Rights Reserved. Published by American Research Institute for
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Document Date: 2015-02-16 18:05:06


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City

Toledo / Piauí / /

Company

Decora Candle / Decora Candles / /

Country

Brazil / /

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Facility

Federal University of Lavras / Coppead/Federal University of Rio de Janeiro / /

IndustryTerm

search marketing service / social networks / manufacturing / renewable product / substitute products / respective solutions / /

Organization

Federal University of Lavras / American Research Institute for Policy Development DOI / FSA Junior Research Center / American Marketing Association / Coppead/Federal University of Rio de Janeiro / FSA / /

Person

Ana Alice Vilas / Churchill / Santo Agostinho / /

Position

Author / clerk / customer service / Porter / producer / entrepreneur / /

ProvinceOrState

Piauí / /

URL

http /

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