PUBLICATION OF THE NEBRASKA BUSINESS DEVELOPMENT CENTER Brand plan—it’s more than jingles “Your premium brand had better be delivering something special, or it’s not going to get the business.” —Warren Buffe

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Date: 2015-05-06 16:57:43 Brand management Marketing Business Identification Brand Corporate branding Store brand ConAgra Foods Government procurement in the United States Small Business Administration		PUBLICATION OF THE NEBRASKA BUSINESS DEVELOPMENT CENTER Brand plan—it’s more than jingles “Your premium brand had better be delivering something special, or it’s not going to get the business.” —Warren Buffe Add to Reading List Source URL: nbdc.unomaha.edu Download Document from Source Website File Size: 163,85 KB Share Document on Facebook