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Recall / Marketing / Hermann Ebbinghaus / Forgetting / Psychology / Exposure / Advertising / Cognitive science / Reach / Mind / Mental processes / Memory


Can you recite your address? Your Social Security number? Your driver’s license number? The first two are easy, but the third may be a challenge. Why? Frequency. The more often someone is exposed to information, the mo
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Document Date: 2014-01-08 14:56:00


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