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Science / Marketing / Logic / Relationship marketing / Knowledge / Academia / Viable systems approach / Service dominant logic / Co-creation / Interdisciplinary fields


J Bus Mark Manag[removed]:167–168 DOI[removed]s12087[removed]E d i to r i a l “Relationship” in Transition: An Introduction to the Special Issue on Relationship and ServiceDominant Logic
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Document Date: 2012-02-16 14:46:38

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City

Berlin / Tucson / /

Company

Relationship Marketing Special Interest Group / /

Country

United States / /

/

Facility

University of Arizona / University of Hawaii / /

IndustryTerm

business to business / /

Organization

Freie Universität Berlin / Academy of Marketing Science / University of Arizona / American Marketing Association / University of Hawaii / /

Person

Stephen L. Vargo / Robert F. Lusch / Michael Kleinaltenkamp / /

Position

editor / Professor of Marketing / /

ProvinceOrState

Arizona / /

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