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2009 brand guidelines The purpose of brand guidelines is to assist in developing a brand that is familiar but leaves a lasting impression. This document should be
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IndustryTerm
black and white print/web applications /
printing /
external and internal communications /
coated/uncoated color chip /
/
Technology
PMS coated/uncoated color chip /
/
SocialTag
Printing
Color
Shades of gray
Vision
Grey
Hexadecimal
ANSI escape code
Visual arts
Graphic design
Pantone