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Consumer theory / Anti-corporate activism / Conspicuous consumption / Consumer behaviour / Sociology / Power / Utility / Light-emitting diode / Pierre Bourdieu / Anthropology / Science / Knowledge


Super Size Me: Product Size as a Signal of Status
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Document Date: 2014-12-18 19:54:10


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City

Evanston / Wallendorf / /

Company

Wilson / CONSUMER RESEARCH Inc. / Kellogg / Bagels / Bain / /

Country

France / United States / /

Currency

pence / USD / /

/

Event

Product Recall / Product Issues / /

Facility

Northwestern University / Ohio State University / University Student Center / /

IndustryTerm

even mundane products / beverage / bagel chain / food consumption / luxury products / online subject pool / food samples / online pool / conspicuous products / beverage assortments / status-signaling device / large food / large food samples / food industry / larger food options / status products / food options / larger-sized food options / food / larger products / /

Organization

School of Management / University Student Center / Harvard / Northwestern University / the Ohio State University / /

Person

David Dubois / Van Ittersum / DAVID DUBOIS DEREK / Pierre Chandon / ADAM D. GALINSKY / Jamba / Derek D. Rucker / DEREK D. RUCKER ADAM / Baba Shiv / Wansink Ittersum / /

Position

editor / associate professor of marketing / editor / the associate editor / assistant professor of marketing / associate editor for this article / representative / Private / Professor of Ethics / /

Product

particular incident / /

ProvinceOrState

Illinois / /

PublishedMedium

JOURNAL OF CONSUMER RESEARCH / /

SocialTag