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Marketing / Knowledge / Product management / Consumer behaviour / MaxDiff / Choice modelling / Scale / Discrete choice / Likert scale / Market research / Psychometrics / Economics
Date: 2009-12-16 10:25:19
Marketing
Knowledge
Product management
Consumer behaviour
MaxDiff
Choice modelling
Scale
Discrete choice
Likert scale
Market research
Psychometrics
Economics

A NEW MODEL FOR THE FUSION OF MAXDIFF SCALING AND RATINGS DATA JAY MAGIDSON1 STATISTICAL INNOVATIONS INC. DAVE THOMAS SYNOVATE

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