Sierra Nevada Geotourism MapGuide Project Background Travel / Northern Sierra Partnership / Dean Runyan Associates / Steps SNC / /
Currency
USD / /
Facility
National Geographic headquarters / /
IndustryTerm
social media / mobile phone applications / real-time updates / earned-media attention / paid advertising / Travel spending / travel packages / travel impacts / Software developers / travel advisory capabilities / online and social media / travel trade shows / direct travel spending / advertising placement / service groups / /
NaturalFeature
Alpine / Sierra Nevada Conservancy December / /
Organization
Bureau of Land Management / Western Governors Association / Nevada Commission on Tourism / U.S. Forest Service / Sierra Nevada Conservancy / National Park Service / Morgan Family Foundation / Sierra Business Council / Federal Highways Administration / National Scenic Highways and Byways Administration / /