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Behavior / Meta-ethics / Social philosophy / Philosophy of life / Business ethics / Virtue ethics / Morality / Moral absolutism / Utilitarianism / Ethics / Philosophy / Normative ethics


The General Theory of Marketing Ethics: A Revision and Three Questions Shelby D. Hunt and Scott J. Vitell The general theory of marketing ethics, first published in the Journal of Macromarketing by Hunt and Vitell (1986)
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Document Date: 2007-08-23 12:36:22


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City

Homewood / Cancun / New York / Hinsdale / Armonk / Berlin / Greenwich / Vancouver / Hillsdale / Allport / /

Company

Needham / Westport / Donaldson / /

Country

Mexico / United States / Canada / /

Event

M&A / /

Facility

Homewood / Texas Tech University / University of Minnesota / University of Wisconsin / /

IndustryTerm

information-processing rules / deceptive advertising / integrative tool / information-processing rule / less expensive products / steel industry / Belief systems / chemical industry / political systems / legal systems / /

Organization

Academy of Marketing Science / University of Minnesota / Minneapolis / American Marketing Association / Texas Tech University / American Taxation Association / University of Wisconsin / /

Person

Joseph G. P. Paolillo / Henry P. Sims / William T. Ross Jr. / J. Michael Ross / Larry / Thomas W. Dunfee / Dennis / Jatinder J. Singh / Debra A. Laverie / Linda Klebe / Laczniak / Scott M. Vitell / Van R. Wood / Pamela Kiecker / Roy D. Howell / Ernest T. Pascarella / Arturo Vasquez-Parraga / Patrick E. Murphy / Scott J. Vitell / Steven E. Ekeberg / Lawrence J. Marks / M. Joseph Sirgy / Shelby D. Hunt / Allport / John J. Burnett / W. Harvey / Robert A. Peterson / Williams / Lawrence B. Chonko / William A. Ruch / John T. Cacioppo / Goolsby / David T. Kollat / O. C. Ferrell / Nucci / K. Mark Weaver / Mary / John Wiley / Lawrence Erlbaum / James Thomas / Anusorn Singhapakdi / Roger D. Blackwell / Cole / N. Craig Smith / /

Position

sales manager / manager / first author / Marketing researcher / General / second author / Harper / manager take / manager taking / manager scenario and the H-V theory / model / CPA / revised model in Hunt / vice president of sales / general model for professional and managerial contexts / /

ProvinceOrState

Wisconsin / Minnesota / /

PublishedMedium

Education Review / Purchasing / Journal of Personality and Social Psychology / Human Relations / Journal of Applied Psychology / /

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