| Document Date: 2012-03-14 08:47:56
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City RESTON / / Company comScore Inc. / iVillage / CafeMom / Glam Media / Walmart / Apple.com Worldwide / eHow / Acxiom / AOL Lifestyle 294 119 Scripps Networks Interactive Inc. / Equifax Company / Scripps Networks / Infogroup / Amazon Sites About comScore comScore Inc. / Kantar Shopcom / / Country United States / / Currency USD / / Event M&A / Product Release / / IndustryTerm online behaviors / retail site / media platforms / online behavior / business to business / Online Consumer Behaviors / individual retail store locations / retail sites / online and offline marketing strategies / Internet users / cross-media marketing toolkit / online world / audience segmentation tool / Online Visitation / / Person Jeff Hackett / Katie Casavant / / Position CEO / leader / Executive Vice President / / Product Segment Metrix 2.0™ / Walmart Worldwide Sites 29.4 / / ProvinceOrState Virginia / / URL www.comscore.com/companyinfo / /
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comScore Introduces Segment Metrix 2.0™ for Advanced Audience Segmentation Capabilities Integrated Third-Party Segmentation Schemes Fuse a Wider Variety of Offline Data with Online Consumer Behaviors, Offering Marketer