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Black Entertainment Television / Marketing / Sitcom / CBS / Television in the United States / Television / Nielsen ratings


Attracting Viewers James L. Horton David Sensabaugh is a TV executive with a problem. His network is bleeding viewers and not just because of the quality of reality TV, sitcoms and dramas it offers. Prime time viewing ha
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Document Date: 2012-05-19 13:16:40


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City

Derby / /

Company

CBS / TV / Netflix / USA Today / Hulu / YouTube / Facebook / /

Event

Person Communication and Meetings / /

IndustryTerm

media relations / television devices / media buyers / annual upfront advertising time sale / Even cable networks / Media commentators / online viewing / /

Person

James L. Horton / James L. Horton David Sensabaugh / /

Position

web manager / manager of media relations / positive programming executive / writer / executive / The web manager / business model / commentator / marketing publicity manager / /

Product

iPad / /

PublishedMedium

USA Today / /

SportsEvent

the Masters / the Kentucky Derby / /

Technology

video on demand / Digital Video / Cable TV / /

SocialTag