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The Innovation Death Spiral How Companies Get Stuck Throwing Good Money After Bad Ideas—and What that Mistake Is Costing Them Table of contents Introduction
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Document Date: 2012-02-02 16:47:56

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Company

Toyota / Unilever / Sara Lee / Leading Company 3 Company 2 Company / Company 1 Company 2 Company / Accenture / Honda / Revenue Growth 20052009 Company 2 Company / Apple / /

Continent

Asia / /

Country

United States / India / /

Event

Business Partnership / Product Issues / /

IndustryTerm

operational support groups / undifferentiated products / back office systems / manufacturing / finance / launches more products / non-differentiating products / value chain / /

Organization

One Unilever R&D / /

Person

Paul Polman / Patrick Cescau / /

Position

driver / CEO / Chief R&D Officer / /

Product

iPad / innovation / /

SocialTag