Jardine / Harratts / IBM / Land Rover / 2nd Byte / Ford Retail Group / Scientific Computers Ltd / Hyundai / Jaguar / Overview 2nd Byte / /
Country
United Kingdom / /
Event
Product Issues / Product Recall / /
IndustryTerm
online visitors / automotive used car industry / Web analytics / advertising sites / search process / online conversion rates / web visitors / web analytics software / software tracks / web analytics consultants / web tracking system / dealer groups / online tool / online used vehicle locator / back-end systems / franchised car dealers / internet vehicle locators / online form / online activity / /
Position
Data Analyst / Product Data Analyst / Trader Media Group / dealer / /
CASE STUDY - WEB 2nd Byte drives online conversion rates up by 18% Overview 2nd Byte, a wholly-owned subsidiary of the Trader Media Group which publishes over 70 weekly titles