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A special report from the HSMAI Travel Internet Marketing Special Interest Group Capturing Market Share
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Document Date: 2010-08-30 09:47:47


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File Size: 3,25 MB

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City

Atlanta / /

Company

Marcus Hotels / Local Businesses / AIG / Expedia / Twitter / Google / YouTube / Facebook / Travelocity / Special Interest Group / Flickr / TripAdvisor / Orbitz / HSMAI Travel Internet Marketing Special Interest Group / Forrester Research / TIG Global 301 / /

Country

United States / /

Currency

USD / /

Event

Man-Made Disaster / /

Facility

Hotel Realizes Results / Annapolis Marriott Waterfront Hotel / /

IndustryTerm

Internet access / paid search campaign / organic search / Internet Marketing Special / search engine marketing strategies / travel marketers / Internet marketers / search box / Search engine spiders / overall Internet / Internet Marketing Advisory Board Christine Beuchert / media content sites / Internet Marketing Strategies / online revenue / online tools / travel directories / Web marketers / Web site basics / Internet search engines / online tools available today make / online efforts / feedback to learn and strengthen products / travel / low cost communications tool / travel professionals / travel deals / online marketing / pay-per-click advertising / Web site will / Online Travel Reviews / food / online reservations / Search engine statistics / Internet Marketing / Web site links / Search engine result pages / Web site development / social media / room hotel / boost search engine visibility / online visibility / greater advertising opportunities / online communities / Web traffic / travel offers / travel industry / direct Web site revenue / search engine rankings / periodic email communications / search engines / media portals / travel information / online channels / online consumer reviews / Online Travel Agents / Web traffic statistics / crowded media environment / printing meeting materials / online population / e - commerce / online research / search engine marketing / Internet Marketing Advisory Board Frederic W. Malek / free tools / review monitoring services / Online bookings / online consumer / travel specific sites / online marketing dollars / Web Site Too / fewer travel planners / travel suppliers / online marketing solutions / /

Organization

HSMAI Foundation / PR / /

Person

Christine Beuchert / Proposition / Trip Schneck / Frederic W. Malek / /

/

Position

Advisor / President / RT / Vice President / Revenue Generation / SynXis Co-Chair / Official / CEO / King in this Economy / Resorts Co-Chair / Director of Ecommerce / /

Product

Online Travel Agents (OTAs) / Keyword Tool / /

PublishedMedium

the Arena / /

Technology

Search Engine / viral marketing / /

URL

www.HotelProtect.com / www.tigglobal.com / www.hsmaifoundation.org / /

SocialTag