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Economy / Business / Marketing / Operations research / Mathematical optimization / Inventory / Management / Manufacturing / Newsvendor model / Online advertising / Pay-per-click


Optimal Contract-Sizing in Online Display Advertising for Publishers with Regret Considerations Md. Tanveer Ahmed Business Analytics, Dow AgroSciences Changhyun Kwon∗ Department of Industrial and Systems Engineering
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Document Date: 2016-08-04 11:55:32


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File Size: 515,31 KB

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